Steel barricades accessorized with Security Jackets For Men are becoming an increasingly common sight at venues and events nationwide. When they feature jackets (also sometimes called covers), crowd control barriers not only serve their practical purpose, but also function as an effective marketing or communications tool.

Attendees of major sporting or concert events have likely seen barricade jackets which feature the sports team’s (or league’s) logo, or the logo of a major sponsoring corporation. But, as a company which has produced custom-fit barrier jackets for nearly 15 years. We have learned that this is far from a “one size fits all” market. From basic to sophisticated, a number of different jacket styles and sizes (as well as extra signage options) have found favor with customers depending upon their specific message needs.

This article will help those who are considering using barricade jackets understand the range of options available. And the most frequent uses of specific options. This knowledge will help you make the best decision about an effective barrier jacket style for your site.

Printed Jackets

As cited earlier, the most popular style of barrier jacket is one print with a logo, or with a worded message. Text or logos can placed anywhere on a jacket. When jackets are print using the latest technology and attention to detail. The end result is attractive artwork that conveys a professional, market-focused image. A logo calls attention to the “visual identity” of a company or event. Thus, a barrier jacket compliments other, more traditional marketing/promotional activities.

The “Bleed Ad” variation of printed jackets enables the jacket to act as a billboard for a more detailed advertising message. On a standard printed jacket, the logo or message will contained within. A defined color border along the top and sides of the jacket. On bleed ad jackets, the photographic/graphic image spans the entire height and width of jacket, with no border.